The Big Idea
Do you want to be a better negotiator? Do you want to negotiate with the same success and confidence that you see among the professionals who handle teams, leagues, athletes ? the sort of people you see in the sports pages and on ESPN ? on a daily basis?

Negotiate Like the Pros tells the stories behind some of the most notable, complex, and lucrative sports deals of all time. A world-class negotiator in his own right, Kenneth L. Shropshire uses those stories to explore powerful negotiating strategies, and teaches you how to use them to score big in any negotiation.

About of Author
Kenneth L. Shropshire is the David W. Hauck Professor at the Wharton School of the University of Pennsylvania and the author of several award-winning books such as 밫he Business of Sports ? 밫he Sports Franchise Game? 밪ports and the Law? and 밄asketball Jones? His views have been presented in Wall Street Journal, Sports Illustrated, National Public Radio, and Nightline.

A Stanford and Columbia Law graduate, Shropshire is also the Director of the Wharton Sports Business Initiative, and serves as an arbitrator with clients including the National Football League Players Association and USA Track and Field. He previously worked in private law practice and as an executive with the LA Olympic Organizing Committee.

http://www.kennethshropshire.com