MAIN IDEA
In today’s fast-paced world, where an elevator ride with your CEO can turn into an impromptu meeting, your lunch date can become a job interview, and your conversation at a cocktail party may be a preamble to a potential business merger, knowing how to market yourself in any situation is vital.

Corporate coach Frances Cole Jones has helped numerous CEOs, celebrities, and public personalities present their best selves on camera and onstage, in boardrooms and in person. Now in her new book, “How to Wow”, she shares her strategies for making your mark in business and in life.

Every encounter, Jones believes, provides you with an opportunity to positively influence colleagues, employers, neighbors ? even competitors. Not only your words, but your tone of voice and your body language speak volumes. The question, however, is: Are they working together to say what you want them to, as effectively as possible?

About of Author
In 1997, Frances Cole Jones founded Cole Media Management, which cultivates Clients inherent strengths to develop powerful communication skills. Frances work includes preparaion for television and print interviews, IPO road shows, meetings with potential investors, and internal meetings with partners and sales staff. She also provides presentation siills seminars and speech writing for clients.

Frances has worked at St. Martins Press, Viking Penguin, Doubleday, and Broadway Books as an editor of commercial nonfiction. she has written for Black Ink and Executive Travel.

http://www.howtowow-thebook.com/