The Big Idea
We have all heard the saying “the only thing constant is change”. This goes for everything - from the human life cycle to the stars above. However, it is also a basic truth that people, being creatures of habit, are resistant to change. Especially when it threatens something that means a lot to them - their day to day way of living, such as major changes in their place of employment.

As corporations are not immune to change, what with mergers, corporate re-organization, bankruptcy and the like, it falls upon leaders to show their subordinates the way through rough times caused by changes. However, changes are not always managed properly.

Transition is what occurs during the time when the old and the new ways of doing things are being sorted out, and is undeniably one of an organization’s biggest growing pains. Managed well, it can become the chrysalis that turns the organizational caterpillar into a butterfly. Managed poorly, however, and the whole process has the potential to become a multi-million dollar squashed bug.

It does not, however, mean that transition is meant for the suffering of employees. William Bridges shares techniques in managing transition, turning a potential for disaster into an opportunity for radical growth and the building of a foundation of a company’s future.

About the Author
William Bridges, Ph.D.
William Bridges, Ph.D., is a pioneer and leader in the field of transition management, Bill Bridges is widely recognized for his breakthrough thinking on how to help people to deal productively with change. He has brought his expertise and insight to hundreds of business and professional audiences, and he has consulted to the leaders of several hundred major reorganizations, mergers, and strategic shifts. One of the most widely quoted management advisers in America, he is the author of ten books, including his best selling Transitions and Managing Transitions. He also wrote two widely read studies of the modern workplace, Job Shift and Creating You & Co. His most recent book, The Way of Transition is a partly autobiographical study of how to turn a difficult loss into a time of self-renewal.

He is a frequent keynote speaker at corporate meetings and professional conferences, and the Wall Street Journal named him one of the ten top independent executive development presenters in America. A past president of the Association for Humanistic Psychology, he is also a founding member of the Financial Times Thought Leader Dialog group.

For more information, visit http://www.wmbridges.com/.