■ The Big Idea
Starting a business of your own is just like joining a marathon race. You dream big while you’re on the starting line but as the race progresses you see a lot of fellow racers fall behind. Many are not able to endure the test of stamina and agility of the race.

The same goes with small businesses worldwide. Only a few are really able to reach the big dream. Majority of them simply fail no matter how huge effort is put into the undertaking. Why is this so? Michael Gerber reveals the answers in this book. The discussions revolve around the philosophies that could make or unmake the future of small businesses. These philosophies are: entrepreneurial myth (e-myth), the turn-key revolution and the business development process.

■ About the Author
Michael E. Gerber
MICHAEL E. GERBER is a business visionary, entrepreneur, and the author of three best-selling business books, The E-Myth, The Power Point and The E-Myth Revisited . Michael Gerber recently published his fourth book, The E-Myth Manager. He also has two stunning audio programs The E Myth Seminar: Taking charge of your Business and Your Life and The E-Myth Manager: How to Lead with Vision and Purpose. As chairman and CEO of The E-Myth Academy, one of Americas most acclaimed consulting and training firms, which certify EMyth brand consultants world wide, Michael Gerber has pioneered proven methods for enhancing performance and productivity of companies, managers, and sales people such as Michael Gerbers E-Myth Mastery Program.