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Building The Bridge As You Walk On It
Àú   ÀÚ Robert E. Quinn
ÃâÆÇ»ç Jossey-Bass Inc.
°¡   °Ý $27.95(256 Pages)
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º» µµ¼­¿ä¾àº»Àº ³×¿À³ÝÄÚ¸®¾Æ°¡ ÇØ´ç ÃâÆÇ»çÀÇ Çã°¡ ¹× °Ë¼ö¸¦ °ÅÃÄ Á¦ÀÛµÈ ÄÁÅÙÃ÷ÀÔ´Ï´Ù. - ÀúÀÛ±Ç °ü·Ã ¹®ÀÇó : ÇØ³¿¹ý·ü»ç¹«¼Ò Ȳµµ¼öº¯È£»ç 02)541-7233

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¡á The Big Idea
Robert E. Quinn¡¯s first book, Deep Change: Discovering the Leader Within, expounded on the idea that changes in leadership styles and effectiveness required changes first and foremost within the leader¡¯s self. In the years that followed, reader feedback provided Quinn with a new model of leadership, one that reflected leadership as a state of being rather than just a pattern of behavioral modifications.

Thus emerged Building the Bridge as You Walk on It: A Guide for Leading Change. Ensconced in these pages of literature are valuable insights that detail the fundamental state of leadership, how you can achieve it and how to lead others towards it. Enriched with anecdotes from personal experiences of people who have experienced deep change, this book illustrates how deep change and entering the fundamental state of leadership improves relationships not only at the workplace but also at home and with one¡¯s self.

¡á About the Author
Robert E. Quinn has published many papers and books on management and organization, but Professor Quinn is particularly interested in issues concerning leadership, vision and change. He has an applied orientation and has 25 years of experience in working with executives on issues of organizational change. He has been involved in the design and execution of numerous large-scale change projects. He has worked with a large percentage of the Fortune 500 companies. He teaches in both the MBA and Executive Education Programs at the University of Michigan and is known for innovative instructional efforts. Professor Quinn is also a fellow of the World Business Academy. Quinn presents Advance Change Theory (ACT) in which he offers a practical approach to bringing theory into practice. His book Change the World: How Ordinary People Can Achieve Extraordinary Results is filled with anecdotes and practical ways to express the leader within for deep and meaningful change.

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