The Big Idea
Jack Welch has been asked thousands of questions on getting business right. Even after his retirement as Chief Executive Officer of General Electric, his advice - on just about everything from coping with Chinese competition to devising killer business strategies - has been in great demand.

Most of the questions, however, come down to this one: What does it take to win?

First and foremost, winning is achievable. You must, however, learn what makes winning happen. “Winning” by Jack Welch provides readers with guidelines to follow, rules to consider, assumptions to adopt and mistakes to avoid.

About the Author
Jack Welch - Mr. Welch, a native of Salem, Massachusetts, received his B.S. degree in chemical engineering from the University of Massachusetts in 1957 and his M.S. and Ph.D. degrees in chemical engineering from the University of Illin ois .

He joined GE in 1960 and was elected Vice President in 1972 and Vice Chairman in 1979. In 1981, he became the eighth Chairman and CEO in the Companys 121-year history. He retired in the fall of 2001.

Mr. Welch is a former chairman and a member of both The Business Council and the National Academy of Engineering and is a member of the Business Roundtable.

Visit the web site at http://www.jackwelchwinning.com/.