Revolutionary Strategies of ou..

Scott Thorpe Sourcebooks

Revolutionary adjustments are essential for businesses and other enterprises to survive and keep pace with the technological advances and innovations that are constantly changing the economic landscape. The author has come up with the radical idea of applying the strategies and tactics of the Founding Fathe..

Raving Fans

Ken Blanch.. William Mo..

Ken Blanchard, author of The One Minute Manager and Sheldon Bowles assert that customers have long been neglected and abused by companies that they have developed very low expectations. Despite unfulfilled promises from companies, cold treatment from staff, long waits, and delayed return calls by customer s..

Purple Cow

Seth Godin Portfolio

How do ideas spread? Why do some charities, movies, architects, politicians, potato chips and cars succeed, while others (just as good apparently) fade away? Purple Cow is a book about how challenging it is to get your ideas to spread?and how you can do it successfully.This article is an idea that I hope wi..

Pour Your Heart Into It

Howard Sch.. Hyperion, ..

Starbucks Coffee is an example of turning a passion for coffee into a successful business venture. What started as small coffee shop in Seattle is now a global marketing phenomenon that covered the globe with over sixteen hundred stores and with more opening each day. The principles behind the success of St..

Nickel and Dimed

Barbara Eh.. Henry Holt..

Having a job and working hard do not guarantee a better life even for low-level workers in America. What is needed are fair, living wages and a government sincere in promoting sustainable development by providing generous subsidies in public services like housing, healthcare, transportation and child care.