The Radical Leap

Steve Farber Dearborn T..

In a business that has become overloaded with corporate buzzwords, Steve Farber finds that true leadership is best achieved by returning to basic principles that are often overlooked in the cutthroat world of business leadership. In this modern parable, he redefines leadership by asking the reader to see it..

The Oz Principle

Roger Conn.. Penguin Gr..

In The Oz Principle, Connors, Smith, and Hickman brilliantly use the analogy of to discuss a business philosophy aimed in propelling individuals and organizations to overcome unfavorable circumstances and achieve desired results. This philosophy can be encompassed in one word: ACCOUNTABIL..

The Idea Generator

Norman Bod.. PCS Press

The book discusses a framework that enables a company to optimize utilization of its resources by directly involving all of its manpower in the enhancement and improvement of the productivity of its operations. This results not only in increased quality and efficiency, but in heightened employee morale and ..

THE E-MYTH REVISITED

Michael E... Harper Bus..

Starting a business of your own is just like joining a marathon race. You dream big while you’re on the starting line but as the race progresses you see a lot of fellow racers fall behind. Many are not able to endure the test of stamina and agility of the race.

The Brand Called You

Peter Mont.. Personal B..

What does it mean to consider yourself a brand? When Ralph Lifshitz wanted to become a famous fashion designer, he didn’t start by working 24 hours a day designing clothes. The first thing he did was to change his name to Ralph Lauren. Branding seeks to create a better perception. Not a better product. So ..