Scoring Points

Clive Humb.. Kogan Page..

The retail and food industry is a very competitive sector. To make it in the said industries you have to set your brand above the rest and understand the need for brand loyalty. One way of gaining brand loyalty is through a customer loyalty program.

How to Use Financial Statements

James Band.. McGraw-Hill

Reading and understanding Financial Statements has always been considered a difficult task to most. These days, financial statements are not solely for accountants, economists and businessmen. Knowing how to read and understand financial statements can help you know your company better, can help you plan in..

Secrets of Question Based Sell..

Thomas A. .. Sourcebook..

In sales, asking the right question is just as important as knowing what to say. This is the principle behind Question Based Selling (QBS). Salespeople must know how to ask the proper questions to clients and customers in order to identify new opportunities, qualify accounts and uncover needs. In addition, ..

Redefining F.E.A.R.

Karen Even.. Cameo Publ..

What is FEAR? In a changing world where economic uncertainty, corporate scandals, lay-offs, and even terrorist attacks have become real threats, people's fears are turning into self-fulfilling prophecies. When faced with a crisis, business leaders often resort to traditional solutions such as cutting costs ..

Profitable Growth Is Everyone’..

Ram Charan Crown Publ..

The bottom line for all companies is to make a profit. The higher the earnings and the profit, the better for everyone involved. The best way to do this is through growth - profitable growth. Gone are the days of ruthless downsizing and cost cutting in order to make more money. In this book, the author show..