Globally acclaimed financial investor and pioneer of managing for shareholder value. Author of Essay Of Warren Buffet: Lessons For Corporate and Thoughts Of Chairman Buffet

a. Learn how he identifies strong brands, minimizes risks, recognizes ideal business acquisitions and prizes hard work and honesty

b. In view of the Enron debacle, read how he avoids the accountancy trap by calculating "look-though" earnings as the true measure of "economic well-being"

c. Understand why he doesn't approve of stock options

Multi-billionaire co-founder of Microsoft and master of seizing opportunities and staying ahead of the game. Author of Business At The Speed Of Thought and The Road Ahead.

a. Comprehend the strategies Bill Gates used to focus on his goals, forge key collaborations, hire the best brains, make solid decisions and dominate the market place.

b. Learn how to master the five disciplines of a learning organization and how to hire smart people

c. Find out why he considers Alfred Sloan as his management role model

The first to define the art of effective management and a ground-breaking pioneer of management theories. Author of The Practice Of Management, Post-Capitalist Society, Organization Of The Future, Practice Of Management, Essential Drucker, The Effective Executive, Managing The Future, Age Of Discontinuity, Managing In Turbulent Times, Managing For Results, Managing In A Time Of Great Change, Management Challenges For The 21st Century, etc.

a. Discover the ideas of Drucker on managing by objectives, achieving innovation and focusing on customers.

b. Grasp Drucker's classic theory of business and his argument that management is rather a social science that integrates human values and conduct, social order and intellectual inquiry.

c. Identify the four sources of entrepreneurial opportunities.

CEO of General Electric for 30 years and advocate of motivating the workforce and discarding bureaucracy. Author of Jack: Straight From The Gut, Jack Welch On Leadership, Jack Welch Lexicon on Leadership, Jack Welch Speaks, The New G.E.

a. See how Welch eliminates bureaucracy, breaks down boundaries and changes company culture.

b. Discover how he took the helm at General Electric and how he created a competitive strength by making the company leaner and fitter

c. Read how he developed the "Business engine" as the driver of diversified growth

"Leading advocate of management by perpetual revolution" Author of In Search Of Excellence, The Leadership Challenge, The Pursuit Of Wow, The Project 50, The Circle Of Innovation, Turned On, Passion For Excellence, The Tom Peters Seminar, Innovation, Reinventing Work, Thriving On Chaos

a. Realize why his management strategies enable business to exploit "perpetual revolution" and live with chaos in a commercially volatile world.

b. Peter's discusses what are the 8 attribute of success and his five guides for management in "A world turned upside down"

c. Check out his 8-point program for generating "a whirlpool of incessant, exciting activity"

Celebrate teacher of practical management skills. Author of The 7 Habits Of Highly Effective People, First Things First, Principle-Centered Leadership, The 7 Habits of Highly Effective Families, Daily Reflections Of Highly Effective People, Vision, The Nature Of Leadership

a. Understand why Covey advocates widening circles of influence, developing "abundance mentalities", exercising self-leadership and optimizing personal capabilities

b. Appreciate his proposed 5-stage technique of "completed staff work" to tackle problems

c. Learn why "abundance thinkers" have a great advantage over the "scarcity mentality"

Grove is that rare contemporary combination of an academic and business executive. He taught strategic management at Stanford University's business school while serving at Intel and as a lecturer at Berkely while working as a researcher at Fairchild Camera. Grove was hired at the age of 32 by Robert Noyce and Gordon Moore. Noyce was known as the father of the integrated circuit: and was general manager at Fairchild while Moore was head of the Research and Development. Grove was appointed Director of Operations in the company that would be known as Intel

a. Intel was faced with two developments that profoundly impacted its stature in the industry: Japanese competition and the digital revolution. Despite these twin challenges to the company, Grove insisted that the three basic ideas that remained valid well into the 90s

b.For Grove, every activity of the manager should result in an increase in the organization's output. He suggests raising productivity in 3 ways

c. Learn how Grove arrives at a decision that involves a three-step process involving free discussion, free decision and full commitment.

Charles Handy first presented his daring and original organizational theories in his first book Understanding Organizations, published in 1976, after only six years of teaching management at the London Business School. He initially sought to discover laws governing behavior and organizations that would prove to be "as sure and immutable as the laws of physical sciences." However, rather than coming up with a scientific theory to govern the understanding of organizations, he found instead the existence of variables which hinge on any one organization. The seven main schools of organizational thought he described were not "proved to be wholly wrong" but none were wholly right either.

a. He presented responses to contemporary changes among organization. Find out how he compares today's organizations into the shamrock leaf, the Irish national emblem, with three leaves.

b. Vision is an attribute that lies at the core of Handy's concept of leadership. He says. "A leader shares a vision which gives point to the work of others." Learn as he explains the five principles of leaders.

c. Handy thinks that the nine paradoxes are bringing about the evolution of society - find out what they are

Branson is one of the most well known of British businessmen, his face appearing on the front pages of national publications and on television almost as often as the Royal Family. His instantly recognizable Virgin logo is emblazoned on a bewildering range of products from his famous airline to condoms. His personal net worth is estimated at $ 1.8 billion. For all the high profile persona, Branson maintains his mystique with an ability to control public intrusions in his private life.

a. Learn Branson's 10 secrets of the world's greatest brand builder

b. Read on how Branson picks on a competitor bigger than he is

c. Understnad why one of the secrets of Branson's success is a razor-sharp talent for negotiating, masked by an easy affability that disarms his competitors across the negotiating table.

Rupert Murdoch has been reviled in the press and regarded with equal parts fear and loathing, says author Stuart Crainer. The Washington Post has described Murdoch as "the global village's de facto communications minister", one of the kinder epithets bestowed on Murdoch. A Chicago columnist has gone as far as to describe him as "a greedy, money-grubbing, power-seeking, status-climbing cad." News Corp's total assets are worth over $ 300 billion and includes 780 businesses in 52 companies including BSkyB, News International, the Los Angeles Dodgers, 20th Century Fox and Star TV.

a. Understand why the key management lessons of Murdoch were drawn from his career

b. Appreciate his proposed 5-stage technique of "completed staff work" to tackle problems

c. Find out why he is called the "King Of The Nittry Gritty"

Greenspan first gained attention when he stopped the 1987 market crash in its tracks, propeling the U.S. economy into its longest period of uninterrupted growth in history. But it was in a speech the evening of December 5, 1996, when Greenspan's words truly revealed the U.S. Fereal Reserve System's unprecedented powers..

a. Besides his famous phrase "irrational exuberance", find out what other 3 phrases was he famous for

b. Find out how he views the "New" Economy, his thoughts on the future of the Federal Reserve, Banking System and Financial Services

c. Where is his personal financial portfolio invested in the bull economy that is in large part his creation?

Sun Tzu was a philosopher before he ever became a general, and he discusses all aspects of war, from the tactical to the human, in a language that is both penetrating and poetic.

a. Learn seven military conditions that are used as predictors of victory or defeat

b. How do you use spies in business? Read how he identifies 5 classes of spies.

c. Contemplate on how Sun Tzu's 5 type of terrains can be applied to a competitive terrain in business.